How to Leverage LinkedIn for Lead Generation and Sales

26 Aug 2020


news

With 700 million users, LinkedIn provides a massive opportunity for businesses to increase sales leads and revenue. In this video, the creator and host of “The Startup Story” shares tips for leveraging LinkedIn to start conversations with cold contacts, namely:

  1. Research, learning more about the contact you’re reaching out to from their profile as well as other social media accounts
  2. Requesting to connect, adding a personal message using the information you’ve discovered in your research and suggesting next steps

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Thompson

“The feeling of home and family orientated culture has allowed us to retain our most valuable asset, our people.”

Neil Matheson, CFO, Thompson Construction Group

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Braven-Seljax

“In Spruce Grove we have everything in the way of retail businesses, excellent schools and first-class sport facilities all right here.” 

Braven Blackwell, President, Seljax

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Rik-Solare

“The City has the space we need—store frontage with lots of traffic and warehouse space.”

Rik Kaminsky, Co-Owner and CEO, Solaré Canada Inc.

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AB-Precast

“Retaining long-term employees is key. It’s difficult to do, but we’ve done it in Spruce Grove.”

Jack Seguin, Owner, Alberta Precast Products

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CC

“We chose Spruce Grove because it had the best real estate prices in the area compared to other industrial parks.”

Tim Martin, General Manager, Cross Country Infrastructure Services Canada Inc.

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ACKT

“Locating in Spruce Grove is prime for us.  We need to be centrally located in the province to reach our customers and move our products.”  

Anthony Worbeck, Sales Director, ACKT Industries

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